stc the most valuable telecom brand in Mideast: Brand Finance Global 500

KUWAIT: Kuwait Telecommunications Company – stc, a world-class digital leader providing innovative services and platforms to customers, enabling the digital transformation in Kuwait, announced that stc group maintained its position as the most valuable telecom brand in the Middle East for the fourth consecutive year, confirming its leadership status amongst the top 5 strongest telecom brands in the world. According to the latest report from “Brand Finance Global 500”, the group emerged as the strongest brand.

stc the most valuable telecom brand in Mideast: Brand Finance Global 500 |  kuwaittimes

Brand Finance conducts an annual ranking of the top 5,000 brands worldwide and publishes over 100 reports on brand valuations across sectors and countries. The 2024 Brand Finance Global 500 report includes the 500 strongest and most valuable brands globally.

The report highlighted stc Group’s outstanding performance, which saw a notable 12 percent growth in brand value in 2023, reaching $13.9 billion. The group placed 149th in the list of the top 500 most valuable brands worldwide, a 10-spot rise from 2023. stc Group is the first consumer brand from the Middle East to enter the top 150 global brands list.

In 2023, stc Kuwait demonstrated its unwavering commitment to digital transformation and operational excellence, achieving several key milestones, mainly;

• stc Kuwait shares have been added in a number of the MSCI indexes

• stc Kuwait inclusion in a number of FTSE Global Equity Index

• stc Kuwait the first operator in Kuwait succeeded on the PoC of passive IOT RF ID on 900MHz band

• stc Kuwait is the first operator in Kuwait succeeded on the PoC of the commercial 5.5G Redcap device that works on 20MHz BW (in N78 band) and provided DL speed > 130Mbps.

• stc Kuwait launched “Your Smart Choice” campaign. The initiative enriches the lives of our customers with smart and easy solutions, including a wide range of advanced services such as top-notch entertainment with Always On plans, the fastest network with FULL 5G, the best home Internet with baity fiber, extensive roaming with stc Roam, and complete protection with stc Protect.

• stc Kuwait successfully completed a pilot test for the new Mobile VPN technology, becoming the first telecom operator in Kuwait to achieve this remarkable feat.

• stc Kuwait completed its pilot test to launch a new technology called ‘5G New Calling’, becoming the first telecom operator in Kuwait and the whole region to achieve this remarkable milestone.

• stc Kuwait successfully completed the pilot testing of 5G Redcap (Reduced Capability) technology in combination with already proven MEC Mobile VPN service, stc became the first telecom operator in Middle East region to achieve this remarkable milestone.

• solutions by stc Kuwait launched My Business, our Digital Self-Care Portal for B2B customers. The redefined portal falls in line with solutions by stc’s application of modern technologies to enable digital transformation and enrich the lifestyle of its customers.

• solutions by stc Kuwait unveiled Modar, a state-of-the-art Cloud Managed Network solution, specifically crafted for the business sector and developed in partnership with CloudCampus technology.

• solutions by stc Kuwait introduced Virtual Private Servers (VPS), a transformative solution tailored to meet the diverse needs of businesses ranging from SMEs to large enterprises and government organizations.

On the corporate social responsibility and sustainability fronts, stc Kuwait was highly active throughout the year under the various launched programs. In 2023, stc Kuwait continued to implement initiatives in key areas such as education, environmental sustainability, sports, health, youth empowerment, and entrepreneurship. Additionally, the Company enhanced its existing campaigns, which included “weyak” – that aims at supporting young entrepreneurs and startups, and the educational ‘upgrade’ initiative - that aims at empowering youth and supporting the education initiatives.

Due to these remarkable achievements, as well as other successful accomplishments witnessed throughout the year, stc Kuwait received numerous reputable awards. These recognitions were awarded to stc Kuwait on both regional and international platforms, recognizing the Company’s excellence across all fronts.